„make it great, no matter what“ - Heubach's appearance at ECS 2023.

Following the motto "make it great, no matter what", Heubach presented its diverse product range to a wide audience at ECS 2023.

Presenting a lot of content in as small a space as possible - no problem thanks to our ingenious booth concept! The booth did not look cluttered, but very open, which was able to set the scene for the staged colors.

With an individually assembled team of experts from Holtmann+, we created a completely new concept for the customer's appearance, including key visuals and a design guideline. Thus, the colors and pigments were the focus of the creative work and the trade show appearance became a complete success. The successful implementation of the concept was made possible above all by the good relationship and close contact with the customer during the entire project and implementation phase.

At the European Coatings Show (ECS) from March 28-30, 2023 at the Nuremberg Exhibition Center, visitors were able to discover a wide range of trends and techniques relating to the production of paints, coatings, sealants, construction chemicals, adhesives and many other topics in the industry. For Heubach's appearance at the ECS, we skillfully staged our customer's content under the motto "make it great, no matter what".

The added valueof our concept for Heubach GmbH:

+ Fresh brand presence in a new perspective:
Our team of experts created a complete redesign of the client's look, including key visuals and a design guideline, giving the booth of Heubach a fresh brand presence in a new light.

+ Close relationship with our customer:
The successful implementation of the concept was made possible above all by the good relationship and close contact with the customer during the entire project and implementation phase. In a manageable team, we worked together quickly and focused on the essentials. We followed a clear vision that everyone in the team internalized. Joint brainstorming and design were in the foreground.

+ products of the customer in the center:
The colors and pigments formed the center of creativity and Heubach's trade show appearance became a complete success.

+ optimal use of space:
A lot of content should be presented in the smallest possible space. No problem due to our sophisticated stand concept!