“For You and Planet Blue.” clarifies BWT's mission. The company strives to act responsibly and sustainably. It was therefore important to us at Holtmann+ to get to the heart of this message with a sustainable and efficient trade fair stand for our client's appearance at ISH 2025. With a focus on recognition and brand communication, we drew on our many years of experience to design a trade fair stand that amazed visitors.
Under the motto “Experience the future of water technology”, the architecture of the trade fair presentation focuses on maximum openness with optimum use of space for the innovative products.
In the BWT Pearlwater city, the “Street of Innovations” is a special highlight that offers visitors an interactive brand experience. At the Taste Station, interactive taps invite visitors to discover BWT water,
In addition to these interactive experiences, the trade fair presence includes various areas, including the Innovation Center, the Pearlwater Bistro, the Arena with exciting presentations and panel discussions and a Hero Challenge, where participants can win an exclusive form for a weekend in Abu Dhabi.
The world's leading trade fair for water, air and heat followed the motto “Solutions for a sustainable future” from March 17-21, 2025. BWT presented itself innovatively and sustainably at ISH 2025, inviting visitors to actively participate and bringing the brand to life. Holtmann+ staged the vision of its long-standing customer BWT - for an impressive trade fair experience!
The added value of our concept for BWT:
+ long-term partnership:
For many years, we have maintained an intensive partnership with our customer BWT, which is characterized not only by creativity, but also by a strong commitment to sustainability and long-term success. We are proud and grateful for the trust our customer places in our expertise, which we are able to demonstrate time and time again.
+ continuous consultation:
Establishing a close working relationship with the BWT team, coupled with a comprehensive understanding of the brand and product, enables us to fully understand our client's goals, needs and expectations. Through this ongoing consultation and strategic approach, we can ensure that our concepts always reflect the latest developments and innovations from BWT.
+ logistics management:
For our existing client BWT, we manage and coordinate all trade fair material so that it is ready for use at every BWT trade fair appearance.
We are looking forward to your questions and we will support you with your project.
Your contact:
Tina-Lisa Ulm
Client Relations Manager
+49 911 400835-224
tina-lisa.ulm@~@holtmannplus.de
